Augmenting Creativity with AI

I’ve been working on a series of AI-generated visuals for advertising the Regenerative Marketing Institute on LinkedIn, and I think the results speak for themselves. The benefits are obvious in terms of speed: we’re able to generate visuals and quickly decide which one to use, literally in a matter of minutes. And this is in the early days.

Here’s one example, where we use AI to make a point in the copy:

I believe it’s just a matter of time before all our social media platforms will provide us with embedded-AI, as a tool to help us create meaningful ads (and content) on-the-fly.

The danger here lies in uniformity. The more AI we use, the more similar our ads will become. What will differentiate an effective ad from one produced by AI bots?

The slope is getting slippery real fast.